Information & Communications
Channels, reach, and ranking. Teach, inform, and verify—don’t drown people. Signal vs. noise is a product decision.
Healthy uses
- Clear editorial standards and sources.
- Feedback loops for corrections and updates.
- Accessible content across devices and languages.
Risks to avoid
- Amplification of unverified claims.
- Opaque ranking/boosting rules.
- Accessibility gaps that exclude audiences.
Controls & guardrails
- Source citations by default; link checkers.
- Content lifecycle: publish/review/archive.
- A/B tested readability and comprehension.
- Accessibility audits (WCAG).
- Rate limits and abuse handling.
Signals & metrics
- Readability score
- Correction turnaround time
- Accessibility audit pass rate
Tech hooks
Experience (web/mobile content), Integration (CMS/webhooks), AI (summarization with citations), Observability (content error budgets).
Related playbooks
Point A → Point B, Fast
Architecture Sprint (1–2 weeks): Current → Target → 1–90-day plan. D1 maps, D2 target, D3 plan, D4 exec brief.